According to the recently released 2008 National Association of Realtors Profile of Home Buyers and Sellers, 87% of buyers used the Internet in searching for homes which is no small number.
The survey also revealed where buyers first learned about the home they purchased. With 34% of the buyers saying real estate agent, 32% the Internet, 15% yard signs, 7% saying from friend, relative, or neighbor, 7% from home builders, 3% from a print or newspaper ad, 2% directly from the seller, and 1% saying a home book or magazine.
No real surprise in the survey as to where buyers are searching for homes. Buyers are on the Internet. And due to the large number of real estate websites, buyers are searching for homes not on one but several real estate websites.
A strong online marketing presence is crucial to exposing your home to potential buyers. Because the days of placing a sign in the yard, taking a few photos, and sticking the listing in the local MLS are gone. They are antiquated methods and NOT effective in selling homes.
If you are interested in having your Spring Texas home’s listing where the buyers are, give me a call at 281.804.8626. I will be happy to share with you my marketing strategy which includes having your home’s listing on a smorgasbord of real estate websites.
Including the real estate sites of Realtor.com, Yahoo.com, MSN.com, AOL.com, Zillow.com, Trulia.com, Homes.com, Move.com, HAR.com, Homescapes.com, Google Base, Frontdoor.com, Roost.com, Activerain.com, Localism.com, Hotpads.com, Vast.com, Geebo.com, OLX.com, Craigslist.com, Oodle.com, Frontdoor.com, Houston.org, Homestore.com, Prudentialproperties.com, Prudential.com, Garygreene.com and other real estate sites.
You probably have not heard of the majority of these websites, but the buyers have. And when you are selling your home you need to be where the buyers are.