Separately the letters B, T, S, and A, don’t mean much but put them together and they become BTSA which means EXTRA money to a buyer’s agent. A BTSA is a Bonus To the Selling Agent. It is money the sellers have agreed to pay, in addition to a commission, to the buyer’s agent.
Its no secret that Spring Texas Realtors love BTSAs. After all can you really blame us? We all love more money. Right?
But the real question is not whether realtors love more money because we already know the answer to that question. The question for Spring Texas home sellers needs to be “Is money spent on a BTSA, money spent wisely or foolishly?”
BTSAs …… money spent wisely:
If you can’t remember when the last time your home was shown consider offering a BTSA. Even though your home may not be an exact match for an agent’s buyers, the extra incentive may get the agent to show your home.
But before you spend the money on the BTSA do a thorough review of your home’s listing. Is your home in top condition? Are the photographs of your home of a professional quality? Is your home priced below or at least comparable to the competition? Is your home extensively marketed on the Internet? The answer to any of these questions may be the reason you are not receiving any showings and your money would be spent more wisely on fixing these problems instead of paying more money to the buyer’s agent.
BTSAS …… money spent foolishly:
In every other possible scenario the money you spend as a Spring Texas home seller on a BTSA is money spent foolishly. I hope not all home sellers are reading this because I do love it when you pay me extra money. But the point is you don’t have to. If your house meets my clients needs I am going to show it to them irregardless of whether you offer a BTSA.
If your house is over-priced, in bad condition, has an undesirable floor plan, or is in a bad location, and the reason you are offering a BTSA is to entice agents to ignore the bad and only point out the good about your house, it won’t happen. A buyer’s agent is required to hold her clients interest above her own and pointing out only the good and ignoring the bad is not watching for her clients best interests.
Bottom line … you can get more bang for your buck by fixing the reason your house is not selling instead of trying to bribe the buyer’s agent with a BTSA.
Jill was phenomenal during every step of selling my father's home. This process was extremely difficult for me, as... read moreJill was phenomenal during every step of selling my father's home. This process was extremely difficult for me, as my father passed away last year. Jill listened to EVERY story I had, and there were a lot of them! She allowed me to share the memories of the house, which helped me prepare to let it go.
She is very knowledgeable in what to and what not to do in regards to getting the home ready to sell, what to tackle during the negotiation process and she made the closing extremely convenient. She was thoughtful enough to place the "sold" sign on the property a week in advance, to allow me time to process it all.
Paying constant attention to what is happening around your listing is one of JIll's many strengths. Her goal is to get you the most money for your property, and she has different strategies to that end result.
I not only gained a new realtor, but in JIll, I also gained a friend! I will be forever grateful for her through this tough process and I know my Dad would have loved her! "Thanks," will never be enough! read less